The Industry
Mobile Advertising is the newest and most innovative way for businesses looking to make lasting impressions on consumers at affordable rates. Not only are Mobile Advertising rates affordable to small and medium sized businesses, but it has been proven to be the most effective way to get your ad noticed and remembered.
Outdoor advertising is a necessity in gaining peoples’ attention in today’s society because of our active lifestyles. Mobile advertising provides the advantage of reaching pedestrians, vehicle operators, and passengers. It is an extremely helpful aid in targeting consumers who don’t receive adequate exposure to other forms of advertising such as newspapers or television.
Mobile Advertising sits at the top of all outdoor advertising because it is targeted to heavily traveled areas, is closer to the consumer and catches more attention using color, backlighting, and movement.
- Mobile Billboards resulted in an increase in sales of 107% versus a 54% increase for static billboards.
- Mobile Billboards boost name recognition 15 times greater than any other form of advertising.
- Approximately 80% of all consumers are out of their home during the majority of the day from 9am to 3pm.
- 96% of respondents said mobile outdoor advertisements are more effective than traditional advertisements.
